General Manager David Beaufort-Dysart and Manager Lubo Trizuliak have just returned from a trip to Reims, France.
As VIP guests of Pernod Ricard, they were taken to Reims and specifically to the house of Mumm. Here in the heart of Champagne, France, David and Lubo were treated to fine dining and exclusive tours to learn more about Mumm champagne, and Perrier Jouët Champagne (the house champagne here at Panoramic34.)
The House of Mumm was founded in 1827, at a time when there was a good relationship between France and Germany. After the brand flourished in 1876, Georges Hermann Mumm created a bottle style with a red sash, inspired by the red ribbon of tho of the highest French honours. However, during the first world war, the House of Mumm was confiscated by the French government as the Mumm family had never become French citizens. Today, owned by Pernod Ricard, G.H.Mumm ranks as the third largest Champagne producer in the world.
Speaking about the trip, Lubo said: “It was an incredible experience. Not many people get to meet the Master Cellar. It was a real honour. Walking through the 25km of galleries (cellars) which are all named to help if you happen to get lost down there, we learnt lots of interesting facts such as that the word ‘Cru’ refers to the village where the vineyard is situated.”
David added: “The trip was fantastic and the hospitality first class. The trip drew to a close with a sumptuous dinner where the art of Sabrage was demonstrated. This was actually done using a glass, rather than the sabre – even more impressive! (and yes Lubo volunteered to have a go too!)”.